The Hipsetter Group

How We Help

Strategize·Communicate·Activate
About Us

Mission control for your brand.

01

Creative Solutions

The Hipsetter Group works with clients to develop tailored strategies and content that boost your business, break through barriers and accelerate success.

02

Clear Communications

We can help you define and share your internal and external stories. Targeted communication transforms your business stories to get people inspired and onboard.

03

Agile

Our team is nimble and responsive. We can help you navigate changes, from your branding strategy to the relaunch of your business.

hip·set·ter:
noun
The rare few who set the standards of cool, usually without the intention of doing so. In essence, the ones who all others follow.
— Urban Dictionary
What We Offer

A full spectrum of capabilities.

01

Marketing & Branding

The Hipsetter Group works directly with you to understand objectives, core company values and passion projects. We create the right strategy to impact the business and your brand.

02

Communications

We offer clients a wide range of strategic communications services including media strategy and PR, crisis communications and internal communications.

03

Sales Strategy

The Hipsetter Group works with you to develop and implement strategies to position or re-tool business development teams to accelerate performance and success.

04

Talent Management

We engage with artists, celebrities, digital influencers and cultural change makers of all scales to deliver solutions that create an impact.

05

Content Development

The Hipsetter Group can help create high impact content to meet your objectives, from launching podcasts to creating video productions for branding and communication campaigns.

06

Events

We know what it takes to create highly impactful events that deliver your company’s message and achieve your goals. We can help — from launch events to consumer events to corporate events.

We live at the intersection of Technology, Consciousness, Culture and Capital

The Hipsetter Group can
  • Launch new talent or products
  • Reposition talent, products and brands
  • Provide clear and concise communications
  • Create authentic and relevant content
Who We Work With and When

We’ve worked with emerging businesses and leading brands around the world, from Fortune 500 companies to community based businesses. We help create pathways to success for Astronauts, musicians, artists and thought leaders. We partner with our clients to gain competitive differentiation, forge new paths in the marketplace, and transform audacious goals into reality.

Polestar
Netflix
Astronaut Karen Nyberg
Live Nation
ABC
General Motors
Bud Light
Rolex 24 at Daytona
Sonic
Barnes & Noble
Kentucky Derby
Capital One
Marsha Lewis, President and CEO of The Hipsetter Group
Leadership

Marsha Lewis

President & CEO

Marsha Lewis is the President and CEO of The Hipsetter Group. She has over 25 years of experience working with Fortune 500 companies in developing and implementing strategies to accelerate performance and success. Marsha honed her skills while working on the executive teams at Live Nation, Clear Channel Worldwide and Omnicom Group.

She has the ability to merge old school thinking with new school ideas. Marsha creates programs that satisfy the needs of both conservative boardroom executives and forward thinking, futuristic teams. She earned her Master’s in Strategic Communications from Columbia University.

Let’s Talk

Ready for liftoff?

We create tailored strategic plans to accelerate your success. Whether you’re a large or small business looking to boost your capabilities across the marketing, sales and communications spectrum or you’re looking for a partner to advance a specific initiative such as content development and events, we can help your organization achieve its most important objectives.

If you are talent or an expert interested in creating partnerships with brands and businesses, we can help. We’d love to learn more about your ideas for the future of your business and show you how our ideas and strategies can bring those results to life and accelerate success.